01
Product ownership
FROM AMBIGUITY TO DIRECTION
I’ve stepped into gaps in product ownership—shaping scope, priorities and decisions so teams could move forward with a shared direction.
SELECTED WORK
ENTERPRISE SALES PLATFORM
Solo Product Designer · 2.5 years
Turning fragmented insurance sales operations into one connected system.





TRAVEL BOOKING ECOSYSTEM
Solo Product Designer · 3+ years
Turning an early-stage travel concept into a connected booking ecosystem for customers, agents and travel operations.
CUSTOMER SERVICE PLATFORM
Product Designer · 2022–2026
Realigning a legacy CRM around instant customer context, connected call handling and quality assurance.
BEYOND THE SCREENS
01
FROM AMBIGUITY TO DIRECTION
I’ve stepped into gaps in product ownership—shaping scope, priorities and decisions so teams could move forward with a shared direction.
02
BEYOND INTERVIEWS
I research where the work happens—from sales meetings to customer-service calls—because behaviour in context reveals what interviews miss.
03
BUSINESS ↔ USERS ↔ ENGINEERING
I connect business rules, user workflows and engineering constraints, respecting the real limitations while challenging assumptions that do not hold up.
About Me

05 / STILL HERE
6 years in Product Design · Enterprise + Consumer
I’m still interested in the same thing: understanding a problem deeply enough to make something genuinely useful. Different products, different people, same curiosity.
For more information about me:
Click Here ↗